Category: Marketing

seminar about content marketing

KPIs of Content Marketing You Should Watch

Since the roll out of Google’s numerous algorithm updates, many have become fans of content marketing. The value of this practice, however, goes beyond being a part of an effective SEO strategy. If done correctly, content marketing can be its own channel for ROI. Fortunately, there are key performance indicators (KPIs) you can check to

Burberry Sees Strong Growth In Asia

UK luxury fashion retailer Burberry said that retail revenue rose 14% in the third quarter, as the company continues to be driven by Asia, its online business, and outerwear and large leather product sales. Strong revenue growth According to outgoing chief executive Angela Ahrendts, a 12% strong increase in comparable sales was “in line with


Picture Perfect: Creating Interactive and Effective Infographics

Infographics are everywhere these days, and cover everything from superheroes and medical bulletins to typography. More and more people are drawn to these visual projects not just because of the easy-to-understand information, but also the interactivity. From knowing your audience to animating using Adobe After Effects templates, here are some tips to creating a truly

Countries Where Salaries Are Soaring

In 2014, salaries in the United States will increase by about 1.5% after adjusting for inflation, according to estimates. In some parts of the world, salaries will grow at double this rate, while in several states, even more. The following are some countries with an estimated 3% or more real salary growth. Ukraine The country

using video in web designing

Web Essentials: Video Production

Online videos are among the fastest growing information mediums in the world today. The success of the world’s premier video sharing website, YouTube, is a testament to its effectiveness. More companies are realising that static text and graphics aren’t enough to convince consumers to try their service or products. If you haven’t already tapped a

seo consultancy services

A Beginner’s Guide to Increasing Website Traffic

It’s no surprise that most businesses today have their own website. With the vast majority of people relying on the Internet, a single click can lead businesses to their future customers. Other than setting up a site, its appearance should also look presentable. This way, visitors will be encouraged to browse through and eventually buy

Hottest Advertising Trends of the Year

Advertising agencies are on an ongoing quest to engage consumers. They want their target market to look and listen their way through strategic advertising that encourages consumers to respond with a product purchase. With the onset of every new year, fresh advertising trends start to emerge. This year’s marketing trends are technological in nature, with

Maintaining a Truck Fleet Management Business

Maintaining a fleet of commercial trucks is a job that’s full of challenges. It’s not easy to manage sizeable assets like trucks and monitor business operations at the same time. From repairs and maintenance to upgrades and modernization, you must take a lot of things into account. Some older trucks, however, are beyond repair and

The Future of Search Engine Optimization

Since the inception of algorithmic systems for web-crawlers, search engines have revolutionized society’s perspective on information. Day after day, people are finding more ways to make use of the Internet—making life more convenient. But, after all the alterations and algorithm updates, search engine optimization is facing yet another change of environment. To See is to

Incorporation: Taking Your Business Forward

Incorporating a business is always a good sign that a company is doing well in the industry. That means the business is growing and that it is ready to expand and become a much bigger business. Forming a corporation in Nevada is a different process than forming a Nevada LLC. The process, rules, and structure